We have a thing for camo. Always have. Today, that obsession gets its most practical expression yet. Built for adventure. Fishing trips, beach days with the family, weekend getaways and everything in between — designed to go wherever life takes you and carry all the gear that entails.

Made from hardwearing materials in a vintage frog skin camouflage, it's a bag that feels like it's already seen a few trips down the river.

The details are considered: reinforced hitch points allow additional pouches and kit to be attached via carabiner; a zipped internal pocket keeps valuables where they should be; a brass clip keeps it closed; and the fish club key float — attached via a brass D-ring — means you'll always find your keys.