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home > Lee Nancy R. (University Of Washington Seattle Wa) - Good Works! Marketing And Corporate Initiatives That Build A Better World. And The Bottom Line - Hardcover > Lee Nancy R. (University Of Washington Seattle Wa) - Good Works! Marketing And Corporate Initiatives That Build A Better World. And The Bottom Line - Hardcover

Lee Nancy R. (University Of Washington Seattle Wa) - Good Works! Marketing And Corporate Initiatives That Build A Better World. And The Bottom Line - Hardcover

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Lee Nancy R. (University Of Washington Seattle Wa) - Good Works! Marketing And Corporate Initiatives That Build A Better World. And The Bottom Line - HardcoverBinding: Hardcover Description: Businesses can do well by doing good Kotler Hessekiel and Lee show you how! Marketing guru Philip Kotler cause marketing authority David Hessekiel and social marketing expert Nancy Lee have teamed up to create a guide rich with actionable advice on integrating marketing and corporate social initiatives into your broader business goals. Title: Good Works! Marketing And Corporate Initiatives That Build A Better World. And

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Binding: Hardcover
Description: Businesses can do well by doing good - - Kotler Hessekiel and Lee show you how! Marketing guru Philip Kotler cause marketing authority David Hessekiel and social marketing expert Nancy Lee have teamed up to create a guide rich with actionable advice on integrating marketing and corporate social initiatives into your broader business goals.
Title: Good Works! Marketing And Corporate Initiatives That Build A Better World. And The Bottom Line
Author(s): Lee Nancy R. (University Of Washington Seattle Wa)
Publisher: John Wiley & Sons Inc
Barcode: 9781118206683
Pages: 288 Pages
Publication Date: 6/5/2012
Category: Sales & Marketing Management

Lee Nancy R. (University Of Washington Seattle Wa) - Good Works! Marketing And Corporate Initiatives That Build A Better World. And The Bottom Line - Hardcover

Name: Lee Nancy R. (University Of Washington Seattle Wa) - Good Works! Marketing And Corporate Initiatives That Build A Better World. And The Bottom Line - Hardcover
Brand: workonewest
SKU: 22007332218
Price: 22.16 USD
Availability: InStock
Rating: 4.2331 (1190 reviews)