Binding: Hardcover
Description: Highlighting the winning strategies biggest companies use to maximize the value of their intellectual property this title looks at the revolutionary concept of intellectual asset management (IAM). Incorporating stories and teachings from some of the most successful companies in the world it studies IAM and its implications for businesses.
Title: Edison In The Boardroom Revisited How Leading Companies Realize Value From Their Intellectual Property
Author(s): Sullivan Patrick H.
Publisher: John Wiley & Sons Inc
Barcode: 9781118004531
Pages: 272 Pages
Publication Date: 12/6/2011
Series: Intellectual Property-General, Law, Accounting & Finance, Management, Licensing, Special Topics
Category: Management & Management Techniques