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Holtzclaw Eric V. - Laddering Unlocking The Potential Of Consumer Behavior - Hardcover
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Holtzclaw Eric V. - Laddering Unlocking The Potential Of Consumer Behavior - Hardcover
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Holtzclaw Eric V. - Laddering Unlocking The Potential Of Consumer Behavior - HardcoverBinding: Hardcover Description: Marketing and product development best practices for a fragmented economy The rules for marketing and product development have changed forever. You no longer control where and how consumers receive marketing messages. The consumer is in charge with ever growing choices and a shrinking decision window. Title: Laddering Unlocking The Potential Of Consumer Behavior Author(s): Holtzclaw Eric V. Publisher: John Wiley & Sons
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Binding: Hardcover
Description: Marketing and product development best practices for a fragmented economy The rules for marketing and product development have changed forever. You no longer control where and how consumers receive marketing messages. The consumer is in charge with ever - growing choices and a shrinking decision window.
Title: Laddering Unlocking The Potential Of Consumer Behavior
Author(s): Holtzclaw Eric V.
Publisher: John Wiley & Sons Inc
Barcode: 9781118566121
Pages: 224 Pages
Publication Date: 7/15/2013
Category: Market Research
Description: Marketing and product development best practices for a fragmented economy The rules for marketing and product development have changed forever. You no longer control where and how consumers receive marketing messages. The consumer is in charge with ever - growing choices and a shrinking decision window.
Title: Laddering Unlocking The Potential Of Consumer Behavior
Author(s): Holtzclaw Eric V.
Publisher: John Wiley & Sons Inc
Barcode: 9781118566121
Pages: 224 Pages
Publication Date: 7/15/2013
Category: Market Research
Holtzclaw Eric V. - Laddering Unlocking The Potential Of Consumer Behavior - Hardcover
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95620947556
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